Nike Signs Chris Williams As Endorser NBA Could Promote Obamacare CSN Bay Area Teams With You Can Play Twitter Detroit Officials Approve Red Wings Arena USOC Hires Benita Fitzgerald Mosley "Fight Master" Debuts Tonight On Spike MLS Names Gary Stevenson President Of New Unit ABC Earns 14.7 Overnight For Thrilling Game 6 NYRA Names Chris Kay President & CEO
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SBD/Issue 20/This Week's SBJ
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See this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com for these stories and more.
THIS WEEK'S HEADLINES
This week’s front-page story examines new IMG Owner Ted Forstmann’s plans
for the agency.• Five founding sponsors step up for Dew Action Sports Tour. • Broncos Owner Pat Bowlen builds a mile-high reputation.
• MLB Cardinals may prove profitable despite high payroll.
• One-On-One with AFL Properties Exec VP Glenn Horine.
DEPARTMENTS
• The Lefton Report: NBA marketers land sponsor renewals, hunt for some replacements; Nokia calls for agency review; Baseline Sports goes fishing for business with NFL-licensed tackle boxes.
• Media Tracker: Week-by-week ratings for Fox Saturday baseball, top 10 MLB markets, ESPN numbers for Pete Rose movie.
• Tube Talk: Fox, CBS pass the 90 percent mark in NFL sales, turn to different pricing strategies on remaining inventory; Comcast might get new role in D.C. baseballbroadcasting; agency offers contrarian view on Olympic ratings.
• Campus Beat: Virginia Tech frees up money for branding and image-building campaign as it makes the move to ACC football; Host Communications loses longtime executive.
• Labor & Agents: SFX Sports opens offices in Moscow and South America, tests the waters in India; Rosenhaus adds to his NFL roster; nutritional supplements go to retail with stamp of approval from NFLPA, NFL.




