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ESPN Sports Poll: Endorse My Product? No Thanks, Kobe
The ESPN Sports Poll, a service of TNS Sport, asked respondents aged 12+ if they could choose an athlete to endorse a product in commercials, which athlete would they select. Respondents were then asked to name an athlete that they would choose to keep from endorsing products in commercials. Following are the top 15 athletes named from January through July '04 to endorse a product and to keep from endorsing a product (ESPN Sports Poll).
BEST ATHLETE TO
ENDORSE A PRODUCTWORST ATHLETE TO
ENDORSE A PRODUCT(N=2,136) (N=1,820) RKATHLETE %RKATHLETE %1)Tiger Woods 11.1%1)Kobe Bryant 14.8%2)Michael Jordan 10.6%2)Dennis Rodman 8.9%3)Shaquille O'Neal 4.3%3)Shaquille O'Neal 7.5%4)Brett Favre 3.0%4)Mike Tyson 4.8%5)Dale Earnhardt Jr 2.7%5)Allen Iverson 3.4%6)LeBron James 2.5%6)O.J. Simpson 2.9%6t)Kobe Bryant 2.5%7)Michael Jordan 2.6%8)Derek Jeter 2.3%8)Tiger Woods 2.4%9t)Joe Montana 1.2%9)Barry Bonds 2.3%9t)Lance Armstrong 1.2%10)Pete Rose 1.6%9t)Jeff Gordon 1.2%11)Jeff Gordon 1.4%12t)Alex Rodriquez 1.1%12)LeBron James 1.2%12t)Peyton Manning 1.1%13t)Warren Sapp 1.1%12t)Allen Iverson 1.1%13t)Charles Barkley 1.1%15)Andre Agassi 1.0%15)Deion Sanders 0.8% -
Turnstile Tracker: NL Caps Season 9.1% Ahead Of ‘03
The following presents MLB NL final attendance for the '04 regular season. The NL is up 9.1% compared to last season to an average of 31,268 per game. Seven clubs eclipsed the 3-million mark, and the Expos were the only club to fall under 1 million total fans. League-wide, attendance is up 7.9%, as over 72 million fans attended MLB games, an average of 30,254 (SportsBusiness Journal research).
FINAL '04 NATIONAL LEAGUE ATTENDANCECLUB DATESTOTALAVG.% CAP.'03 AVG.% +/-'03 DATESDodgers 813,433,31542,38776.6%38,7489.4%81Phillies 793,206,53240,58993.3%28,97440.1%78Giants 813,258,86440,23398.6%40,307-0.2%81Cubs 813,131,76438,66499.5%36,9964.5%79Cardinals 803,048,42738,10574.7%35,9316.1%81Astros 813,044,79037,59092.9%30,29924.1%81Padres 813,040,04637,53188.3%25,06349.7%81D'Backs 812,519,56031,10663.4%34,636-10.2%81Braves 782,322,56529,77658.7%30,393-2.0%79Rockies 792,311,20329,25658.7%28,8161.5%81Mets 802,318,32128,97950.5%28,1672.9%77Reds 812,256,39627,85766.7%29,077-4.2%81Brewers 812,043,88625,23361.0%20,99220.2%81Marlins 781,692,89721,70460.5%16,29033.2%80Pirates 751,583,03121,10754.8%20,9840.6%78Expos ^ 80717,1558,96423.2%12,662-29.2%81NL 1,27739,928,75231,26870.2%28,6599.1%1,281MLB 2,39572,458,71630,25467.5%28,0347.9%2,412NOTES: This was the inaugural year for the Phillies in Citizens Bank Park, capacity 43,500. The Padres played in new Petco Park, capacity 42,500. ^ = average includes total attendance for games at Olympic Stadium (capacity 46,406) and Hiram Bithorn Stadium (capacity 19,000) in San Juan, Puerto Rico. The Expos averaged 10,334 fans for 21 games at Hiram Bithorn, down 27.3% from last year's 14,222 average for 22 games. The Expos averaged 8,477 for 59 games at Olympic Stadium (THE DAILY)....The Phillies’ attendance was more than double the total from two seasons ago, but “one indication of waning fan interest came in September, as only four of the 13 home dates sold out with the Phillies out of the playoff race. In July and August, 23 of 30 games sold out” (Doug Lesmerises, Delaware County NEWS JOURNAL, 10/4)....The Dodgers’ season total was the third highest in franchise history (L.A. TIMES, 10/4).




