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See this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com for these stories and more.
THIS WEEK'S HEADLINES
This week’s cover story examines the Expos relocation process as MLB inches closer to moving franchise to DC.
• Ameriquest Mortgage near closing on NFL sponsorship deal. •
Kevin Wulff stepping down as head of adidas’ U.S. sports marketing.
Allianz Life to title sponsor PGA Tour’s West Coast Swing event.
One-On-One with Professional Rodeo Cowboys Association’s Steve Hatchell.
Sponsorship Symposium:Over two days in New York City, industry leaders discuss such topics as high-profile categories, the risks and rewards of linking a brand to sports and athletes, and the power of the Olympics.
The Lefton Report: A closer look at two promotions that seem to be working wristbands and bingo-style games; more comings and goings in the sports marketing world.
• Media Tracker: Highest-rated programs of the summer, plus record numbers for ESPNs World Series of Poker.
Tube Talk: Imagine if Tiger Woods chipped in for the prize purse at a golftournament. Thats what the economic model of high-stakes TV poker is like, although it may be in for changes or at least an evolution.
• New Facility: The Milwaukee School of Engineering prepares to move into its new downtown arena, saying goodbye to crowds of less than 1,000 in a rented12,000-seat venue.