SBD/Issue 84/Sports Industrialists

Executive Transactions

Desser Promoted To
Newly Created Position

NBA President of New Media & Strategic Initiatives ED DESSER has been promoted to the newly-created position of Exec VP/Strategic Planning & Business Development (NBA).

JETS SETTER: The Jets named MATTHEW HIGGINS as VP/Strategic Planning where he will oversee strategic planning and outreach efforts for a proposed sports and convention center on Manhattan's west side, effective February 6. Higgins is currently with the Lower Manhattan Development Corp. (Jets).

MAGNA: BELINDA STRONACH resigned as President & CEO of Magna Int'l as a "precursor to her announcing a run for the leadership post of the new Conservative Party of Canada." Magna Int'l is the former parent company of Magna Entertainment. Magna Founder & Chair FRANK STRONACH will serve as interim President while the BOD searches for a full-time replacement (THOROUGHBRED TIMES, 1/20).

EXECS: PHILIPPE GURDJIAN has been appointed F1 Exec Consultant for the inaugural '04 Gulf Air Bahrain Grand Prix at the Bahrain Int'l Circuit (, 1/16).... Affinnova, a provider of product design and development solutions, appointed Syratech Corp. President & CEO ROBERT MEERS to its Exec Board. Meers was previously Reebok Int'l President & CEO (Affinnova).

GOLF: The LPGA Tour's Franklin American Mortgage Championship benefiting Vanderbilt Children's Hospital, which is operated by Elcot Golf, announced that Elcot Golf Manager of Corporate Services JULIE GALLINA will serve as Finance Manager. Also, Elcot Golf Manager of Client Services JAMES CALDWELL will be Facilities Operations Manager; Elcot Golf Exec Assistant DIANN HASSMILLER Sponsor Events Manager; and JENNIFER DORNEY Finance Associate. Retired UPS Division Manager BOB MANNERY was named General Operations Manager (Franklin American Mortgage Championship) ....Golf For Women promoted Exec Dir of Creative Services BARRIE ORINGER to Associate Publisher of Creative Services and named Everyday Food magazine Publisher LYNNE DOMINICK as Associate Publisher of Advertising (Golf For Women).

STRAIGHT FROM THE SOURCE: Westport, CT-based Source Marketing named Newday Communications President CINDY HEITSMAN as Account Dir; Merv Griffin Productions Dir of Event Services & Event Production ALEXANDRA GAY as Account Manager; GINA HACKETT as Account Manager; LISA CASTRO as Account Manager; and KRISTIEN MADIA as Assistant Account Exec (Source Marketing).

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