Chargers, Raiders Meet With L.A. Officials Reebok Important For Future UFC TV Several Venues Considered For Temporary NFL Stay Experts Scoff At Proposal For Raiders' Stadium Opinions Differ On Brady Deflategate Testimony NFL Panthers Sign Lowe's For Training Camp Tom Brady's Appeal Hearing Underway San Diego Mayor, Goodell Discuss Chargers Stadium Richardson Donates $100K For Charleston Victims San Diego Officials Frustrated By Chargers' Demands
SBD/Issue 84/Sponsorships, Advertising & Marketing
Brady, Pats Gear Climbs The Chart; Breakfast With Jake
Published January 21, 2004
Brady Second Only To Vick In Jersey
Sales From December 1 - January 15
From December 1-January 15, Patriots QB Tom Brady's No. 12 jersey "was the second-best-selling replica jersey" on NFLShop.com, behind Falcons QB Michael Vick, according to Greg Gatlin of the BOSTON HERALD. During the same period, the Patriots overall "rose to second place in terms of merchandise popularity," behind only the Packers, while the Panthers ranked seventh. By 9:00am ET Monday, NFLShop.com "had sold 10,100 Pats locker room conference championship caps and T-shirts. By comparison, overnight sales totaled 7,500 items" for the Raiders after their AFC Championship victory last year. Season-to-date, the Patriots rank ninth in terms of merchandise sales on NFLShop.com, while Brady "has moved up to 11th overall" (BOSTON HERALD, 1/21).
CAJUN CRUNCH: Pittsburgh-based PLB Sports, the company that created Flutie Flakes, is now marketing "Jake's Flakes," around Panthers QB Jake Delhomme. Boxes "should hit Carolina store shelves soon" (CHARLOTTE OBSERVER, 1/21).