LA 2024 Betting On Historic Sponsorship Sales CBS Has Deal To Stream NFL Games Lananna Named New USA Track & Field President Mavericks Struggling On Court, In TV Ratings LeBron Happy With Latest SI Award "GameDay" Draws Highest Audience Since '07 Media Notes SI Names LeBron Sportsperson Of The Year NBC Signs Eight-Year Deal With USA Track & Field Adam Schefter Signs Five-Year Extension With ESPN
SBD/Issue 163/Sports Media
Published May 19, 2003
TV MONITOR: Last night's 11:00pm ET 90-minute edition of ESPN's "SportsCenter" led with Nets-Pistons Game One, followed by Vijay Singh winning the EDS Byron Nelson Classic and announcing his withdrawal from this week's Bank of America Colonial, and Rangers-Yankees, highlighted by the Rangers first ever sweep of the Yankees at Yankee Stadium.
ON THE AIR: Braves manager Bobby Cox appeared in a taped message on CBS' "The Early Show" this morning to present lifelong fan Paul "Huck" Akers and his family with tickets to a Braves game. Akers, named an honorary captain by Cox, also received a Braves cap and jersey courtesy of the club. Delta Airlines will provide transportation (CBS, 5/19). Cowboys coach Bill Parcells sat in the CBS booth during Saturday's coverage of the EDS Byron Nelson as a guest of announcer Jim Nantz (FT. WORTH STAR-TELEGRAM, 5/19). U.S. Gold Medalist Tara Lipinski will be on "The Wayne Brady Show." The Golf Channel tonight will begin its nightly "Annika Tracker" during "Golf Central" this week. FSN's "54321" will profile surfer Taylor Knox. IRL driver and two-time Indy 500 champion Helio Castroneves is scheduled to appear on FSN's "BDSSP" and ABC's "Jimmy Kimmel Live."
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