SBD/Issue 154/The Back of the Book

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  • Drafting The Metered Markets For The NFL - Columbus First

    The following presents a market-by-market Nielsen ratings breakdown of the top 40 markets for ESPN's Saturday April 26 coverage (12:00-7:00pm) of the NFL Draft.

    RK MARKET
    RAT/SHR
    RK MARKET
    RAT/SHR
    1) Columbus
    6.5/15
    t21) San Francisco
    3.7/12
    2) Jacksonville
    6.3/13
    23) Chicago
    3.6/9
    3) Pittsburgh
    5.7/13
    24) San Diego
    3.5/9
    4) Detroit
    5.6/12
    t25) Philadelphia
    3.4/7
    5) Baltimore
    5.5/13
    t25) Raleigh - Durham
    3.4/8
    t6) Boston
    5.4/12
    t27) Dayton
    3.3/9
    t6) New Orleans
    5.4/11
    t27) Denver
    3.3/9
    t8) Buffalo
    5.3/12
    t29) Norfolk
    3.3/7
    t8) Providence
    5.3/12
    t29) Houston
    3.2/7
    10) Cleveland
    5.1/13
    t31) Kansas City
    3.0/8
    t11) Washington, D.C.
    4.8/12
    t31) Orlando
    3.0/7
    t11) West Palm Beach
    4.8/10
    t33) Dallas-Ft. Worth
    2.9/7
    t13) Nashville
    4.7/10
    t33) Greensboro
    2.9/6
    t13) Tampa-St. Pete
    4.7/10
    t35) Birmingham
    2.8/6
    15) New York
    4.6/9
    t35) St. Louis
    2.8/8
    16) Miami
    4.2/8
    t37) Memphis
    2.7/5
    17) Austin
    4.1/12
    t37) Minneapolis-St. Paul
    2.7/10
    18) Richmond
    3.9/9
    t37) Sacramento-Stockton
    2.7/7
    t19) Indianapolis
    3.8/11
    t40) Ft. Myers-Naples
    2.6/5
    t19) Milwaukee
    3.8/11
    t40) Hartford & New Haven
    2.6/6
    t21) Charlotte
    3.7/8
    t40) Louisville
    2.6/7

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