Jeter & Rodriguez Dominate Most-Marketable Survey

Derek Jeter and Alex Rodriguez finished first and second, respectively, in THE DAILY's '03 survey on the most-marketable players in baseball. The two easily outdistanced third-place finisher Sammy Sosa, together garnering over 70% of first-place votes. Jeter's status as the game's most marketable will only be enhanced when Visa rolls out a new ad featuring him and George Steinbrenner. How things have changed since '99, when Ken Griffey Jr. earned the top spot in our survey, as the Reds CF did not even place in this year's top ten.

Nameless Here For Evermore?
Not likely, as M&T Bank inks $75M, 15-year naming rights deal with Ravens.

Time Passages
TAG Heuer uses Tiger Woods for first TV ad in ten years.

Oh Won't You Stay?
WASHINGTON POST reports MJ's top choice is to stay in DC.

Uprising
Cable operators, networks discussing escalating carriage fees today on Capitol Hill.

Wrong, Said Ted
Ted Turner unloads 60 million shares of AOL Time Warner; is he upset with company's handling of team sales?

Canada Dry
With playoff ratings down across-the-board, NHL and U.S. TV partners not thrilled about prospect of all-Canadian final.

Deflowered?
L.A. City Council relaunches NFL effort, anointing Coliseum as stadium of choice.

He Wants This One Back
Bob Ryan regrets comments about Jason Kidd's wife.

How's It Playing?
THE DAILY offers a round-up of reactions over MLB's move to have the All-Star Game determine home field advantage in the World Series.

Kiper Fan Club Headquarters
Columbus, Jacksonville top-rated markets for ESPN's coverage of NFL Draft.