Will Fans Follow Corporate Community In Embracing Seahawks Stadium?

After suffering what Seahawks President Bob Whitsitt calls "a major financial hit" from playing at Husky Stadium the past two seasons, the Seahawks are ready to open Seahawks Stadium this Sunday. While Whitsitt says the novelty of a new stadium will last a year or two, surprisingly, with tickets still unsold, the inaugural game will likely be blacked out in the Seattle area. But corporate customers have taken a liking to the new facility, which boasts a sponsor roster 100 strong.

The New Don?
Sources say former adidas chief Robert Louis-Dreyfus' relationship with FIFA strengthens bid for KirchSport.

An Offer They Couldn't Refuse
Masterfoods replaces NFL's longtime partner Hershey as league's candy sponsor.

Made Men
ESPN in talks with Spike Lee, Ron Shelton for sports drama.

Facing A Turf War
NFL sources detail numerous obstacles Jim Irsay would meet in effort to move Colts to L.A.

More Neglected Than Carmela
Faced with luxury tax, NBA GMs waiting on over 80 players to lower salary demands.

Nothing Personal, Just Business
Univ. of MN hedges on stadium partnership, as regents concerned with Vikings' needs, potential relocation.

From Capo To Consigliere
Ted Leonsis set to return to "position of influence" at AOL.

A Hit Is A Hit
Violence, unruly behavior themes of Preds' ad campaign.

Where's The Gabagool?
Companies scrimping in luxury suites, with menus becoming "heavier on the popcorn than on the baked brie."

Paying Their Respects
Carolina Fox affils combine to purchase remaining Panthers tickets, helping team avoid second consecutive TV blackout.

Agita? No
Chris Webber's agent says he's heard nothing from marketing partners about players' legal woes.