After Hectic Offseason, MLB Readies For Return To Field

As pitchers and catchers begin reporting to FL and AZ, MLB finally puts its house in order by completing its takeover of the Expos, at least for the '02 season. The franchise will be operated by Baseball Expos LP, and one MLB owner said the league withheld $8M from each team to complete the purchase. (Do you think some owners would prefer a solid No. 2 starter with that $$?) Meanwhile, Bud Selig says focus is now on CBA talks, and MLB and MLBPA execs are on Capitol Hill today in front of the U.S. Senate Judiciary Committee.

The Figures Are In
THE DAILY and SRi's "Live Wire" shows that 45% of NBC's event-specific coverage has been live so far; but take out figure skating and you get 24%.

A Look Into The Future
TOP partner Coca-Cola testing new technology enhancements on vending machines in Salt Lake.

Giving Out The Gold Medals
THE DAILY's Olympic panel debates which companies have hit a marketing winner around these Winter Games.

Roots Is All The Rage
Everyone's talking about Canadian apparel company's U.S. garb. Katie Couric dons must- have beret on "Today."

They Admit They Paid Too Much
News Corp. forced to take $909M writedown due to MLB, NFL and NASCAR deals.

Drama Is...
TNT to increase rates for operators; could one option be blacking out programming for those that refuse to pay up?

Desert Dealing
D'Backs secure $160M in funding from four investors.