Sources: Two Issues Remain Before Pistons Move Backlash Continues To Heap On Giants, NFL World Series Game 2 Overnight Best Since '09 Farmers Insurance Leaving Hendrick's NASCAR Ops MLS Sees Gains Across All Network Partners Developers Exploring Arena Near Scottsdale Adam Silver Talks Jordan's CBA Involvement Facebook Helping Teams Drive Ticket Sales NFL Ad Sales Are Down 14% From Last September PBC Announces Third-Year Broadcast Plans
SBD/Issue 72/Sports Media
Published December 28, 2001
END OF YEAR HONORS: USA TODAY's Rudy Martzke presents his "Rudy Awards" for '01. Martzke offers his top two net moves in '01: 1. Fox hiring NFL analyst Troy Aikman and Fox Sports Net adding Boomer Esiason to NFL This Morning. 2. Westwood One Radio adding guest analysts on "MNF." Martzke notes Fox Sports TV Group Chair David Hill, Fox Sports President Ed Goren and FSN President Tracy Dolgin tied for first as his top execs of the year. ESPN President George Bodenheimer and GM & VP/Programming Mark Shapiro finished No. 2 followed by Turner Sports President Mark Lazarus as No. 3. Martzke: "Hill and Goren increased NASCAR ratings by 29% and boosted baseball ratings across the board. Dolgin improved FSN reach by 11% to 78 million homes. ... Addition of NBA gives [ESPN] all four major sports ... [Lazarus] kept [Turner] in NBA" (USA TODAY, 12/28).
NOTE: Last Saturday's Eagles-49ers game was the top-ranked program in the Philadelphia market for the week ending December 23, posting a 25.6/45 rating (Eagles).