WBC Tourney Finishes With Strong Attendance U.S. Wins Its First World Baseball Classic LeBron Not Worried About Nike Q3 Results Tickets Tough To Come By For K.C. Regional Int'l Champions Cup Gears Up For Fifth Iteration WME Plans To Keep Miami Open In Key Biscayne Nike Posts Solid Q3 Amid Adidas Resurgence U.S. Advances To WBC Final After Win Over Japan Aspen Draws Praise As Host Of FIS World Cup Finals Confederate Protesters Show Up At NCAA Event
SBD/Issue 211/Events & Attractions
Track & Yield? Can Championships Bring In Max Audience?
Published August 3, 2001
The IAAF World Championships in Athletics open today in Edmonton and run through August 12, and the event's organizing committee Chair Jack Agrios said the opening ceremonies are "very close to a sellout," according to Timothy Le Riche of the EDMONTON SUN, who notes event organizers "have no plans to distribute any unsold tickets." Organizing committee spokesperson Victor Cui said that "a policy decision had been made more than a year ago that there would be no free tickets for the event." Cui adds "there was no update on available ticket sales last night but the last he'd heard there were around 1,500 still available" at Commonwealth Stadium (EDMONTON SUN, 8/3). The CP's Jim Morris reports though organizers "had set a target of selling" C$12.5M in tickets for the event, overall, C$11.2M in tickets have been sold. The event "is expected to turn" a C$2M profit (CP, 8/3).
JUST SAY NO: In Edmonton, Robert Tychkowski writes a Nike promotion before the event "turned into a spirited debate over censorship and drugs in sports yesterday when Nike officials and journalists butted heads at a downtown parking lot." When conversation at the media conference "turned to drugs in sports ... image-conscious Nike officials quickly threw an iron curtain around the subject, and that's when it got interesting." When a British writer "stormed out in protest, a Nike rep followed him out to continue the debate." Nike's John Capriotti, on the conference: "We came here to talk about sports. With only 30 minutes we really had to limit what we could talk about, therefore we made a policy. (Doping) wasn't going to be a part of the program. There wasn't time" (EDMONTON SUN, 8/3).