Final Nielsen Ratings From Recent Weekend Sports Events

The following lists final Nielsen ratings from recent sports events (THE DAILY).

EVENT	DATE	NET	TIME	RAT/SHR
CART: Firestone Firehawk 500	5/19	ABC	1:00-3:00pm	1.0/4
NHL Playoffs: Devils-Penguins	5/19	ABC	3:00-6:00pm	1.2/4
PGA Tour: MasterCard Colonial - 3rd	5/19	CBS	3:00-6:00pm	2.3/7
"Vans Triple Crown"	5/19	NBC	3:30-4:30pm	1.2/4
"NBA On NBC"	5/19	NBC	4:30-5:00pm	1.7/5
Horse Racing: The Preakness Stakes	5/19	NBC	5:00-6:45pm	5.6/16
"NBA On NBC": Lakers-Spurs	5/19	NBC	6:45-9:00pm	6.0/14
Indianapolis 500 Time Trials	5/20	ABC	4:00-6:00pm	1.2/3
PGA Tour: MasterCard Colonial-Final	5/20	CBS	3:00-6:00pm	3.6/9
"NBA On NBC"	5/20	NBC	2:00-3:00pm	2.7/8
"NBA On NBC": Hornets-Bucks	5/20	NBC	3:00-5:30pm	5.1/14
"NBA ON NBC": Raptors-76ers	5/20	NBC	5:30-8:30pm	7.6/16

 

EVENT	DATE	NET	US AREA	COV AREA	SHR	000
"NBA On TNT": Mavericks-Spurs	5/7	TNT	1.8	2.3	4	1851
"NBA On TBS": Hornets-Bucks	5/8	TBS	2.0	2.5	4	2064
"NBA On TNT": Kings-Lakers	5/8	TBS	2.5	3.0	7	2529
"NBA On TBS": Raptors-76ers	5/9	TNT	1.7	2.1	4	1708
"NBA On TNT": Spurs-Mavericks	5/9	TNT	2.0	2.5	4	2064
"NBA On TNT": Bucks-Hornets	5/10	TNT	1.6	2.0	3	1660
"NBA On TNT": 76ers-Raptors	5/11	TNT	2.1	2.7	5	2181
"NBA On TNT": Lakers-Kings	5/11	TNT	2.2	2.7	6	2210
NHL Playoffs: Penguins-Devils	5/12	ESPN	1.3	1.6	3	1315

 

For broadcast numbers, one ratings point = 1,022,000 homes. "COV AREA" = % of homes tuned into that program in that network's universe of subscribers.

NOTES: NBC's coverage of The Preakness was up 56% from last year's 3.6/10 on ABC. NBC's broadcast peaked from 6:00-6:30pm, with a 7.2/19....NBC's 23-game NBA playoff coverage is averaging a 4.5/12, down 6% from last year's 22-game 4.8/13 average. For last weekend, NBC's three games averaged a 6.3/15, up 5% from last year's 6.0/15. Game Seven of Raptors-76ers earned the highest national rating for a first or second round game since the '97 Lakers-Spurs second round match-up. NBC's coverage of the Western Conference's Game One was up 25% from last year's Lakers-Trail Blazers Game One, which got a 4.8/13. For men 25-54, NBC's NBA playoffs are averaging a 4.2, up 11% from a 3.8 last year. For men 18-49, NBC's coverage is up 8%, a 4.1 in '01 versus a 3.8 in '00....ESPN's eight-game coverage of the Stanley Cup Conference Finals averaged a 1.48/(1,219,633 HHs), up 14% from a 1.30/(1,011,926 HHs) for last year's eight telecasts. The male 18-34 demo was up 13% from last year, a 1.80 from a 1.59. For its six playoff games, ABC is averaging a 1.5/5, even with last year (THE DAILY).