"Walking Dead" Sends "Lucille" To MLBers Daily Digit Braves Launch New SunTrust Park Campaign NBA All-Star Game Viewership Highest Since '13 Roger Federer Defends Laver Cup Boston College AD Bates Resigns To Take CSA Job SBJ In-Depth: March Madness / College Basketball Turner Sports Selling Single-Sponsor Ad Breaks Silver Wants NBA All-Star Game In Charlotte Marlins' Talks With Kushners Over For Now
SBD/Issue 82/Front Page
Yeah Baby, She's Got It
Published January 18, 2001
Reebok will debut its new TV ad campaign centered around Venus Williams during the first episode of "Survivor II" after the Super Bowl. Called "Defy convention," the ads will show Williams in "genteel environs." Meanwhile, "strategically placed stitches" make Venus' outfit "less controversial" for her second-round match at the Australian Open. Also, Venus teams with sister Serena, Andre Agassi and Pete Sampras for guest appearance on "The Simpsons." See (#1).