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NO 'ZO, NO FANS: HEAT ATTENDANCE HARDLY SIZZLING THIS YEAR

          The Heat "have yet to sell out" any of their 11 games     at 19,600-seat AmericanAirlines Arena, according to Israel     Gutierrez of the PALM BEACH POST, who noted that the     "highest total" this season was 16,500 for opening night     against the Magic.  Heat coach Pat Riley, on how C Alonzo     Mourning's absence for the season with a kidney ailment has     affected attendance: "When Zo went down, I think a lot of     the fans sort of maybe lost a sense of hope" (PALM BEACH     POST, 12/9).  Riley, on the attendance: "I'm disappointed.      I think they will show up -- as it usually is down here --     after football season.  The ones that do come get their     money's worth, a very competitive effort.  I know that     doesn't sell.  They want to win, and with the price people     are charged now for tickets throughout the league, you have     to give them the very best" (MIAMI HERALD, 12/9).          UP AND DOWN: In Toronto, Robert MacLeod wrote that     Raptors F Vince Carter's "value to the box-office" is not     "lost on the club."  The Raptors are reporting an NBA-high     attendance increase of 2.3% through December 5 (GLOBE &     MAIL, 12/9). ...In UT, Rich Evans wrote that the 16-4 Jazz     "are playing some pretty entertaining basketball this     season.  Too bad fans haven't noticed" (DESERET NEWS,     12/10)....In Chicago, Lacy Banks noted that the Magic are     averaging 13,487 fans at TD Waterhouse Centre, ranking 25th     out of 29 teams.  Suns President Bryan Colangelo: "One of     the most discouraging things this season is what is     happening in Orlando.  They go out and sign two highly     rated, highly talented players [Fs Grant Hill and Tracy     McGrady], create a lot of high expectations and excitement     and their attendance is somewhat below what they     anticipated" (CHICAGO SUN-TIMES, 12/10).          FIELD MARSHAL: Mavericks Owner Mark Cuban, who "has     angered" NBA officials this season, hired former official     Woody Mayfield as a consultant (AP, 12/9).

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