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AGENT SAYS CANCELLING SIX ADS SHOULD HELP TIGER'S SAG CAUSE
Published November 6, 2000
Tiger Woods will "go before" the SAG's trial board
today "for a hearing to determine if he faces any sanctions"
for filming a Buick ad during the union's strike against
advertisers, according to Doug Ferguson of the AP, who noted
Woods will "take part in the hearing by telephone." Woods,
on the hearing: "It's hard to say what will happen.
Hopefully, something positive will come out of it." Woods'
IMG agent Mark Steinberg said what Woods "has in his favour"
is the fact that while Woods did shoot the Buick commercial
in Toronto in July (see THE DAILY, 7/27), he had "cancelled
six of them." Seinberg: "Had there not been a SAG strike,
he wouldn't have cancelled any of them." Steinberg added
Buick was "adamant we shoot this. We meant no harm,
although we understand harm was dealt" (AP, 11/4). FSN's
Keith Olbermann, on Steinberg pointing out that Woods
cancelled six ads: "Like he was kind of pregnant. ... With
the strike settled, Woods could be fined, reprimanded,
expelled or forced to actually drive the Buick the rest of
his life" ("The Keith Olbermann Evening News," FSN, 11/5).






