The following lists final national and cable Nielsen
ratings from recent sports events (THE DAILY).
EVENT DATE NET TIME RAT/SHR
"NFL Century: Passing The Torch" 8/19 ABC 1:30-2:30pm 0.8/3
X Games 8/19 ABC 2:30-4:00pm 1.0/3
MLS: Galaxy-Fire 8/19 ABC 4:00-6:00pm 0.6/2
PGA Tour: PGA Championship - 3rd Rd. 8/19 CBS 1:30-7:15pm 5.2/15
American Bowl: Steelers-Colts 8/19 CBS 8:00-11:30pm 4.2/9
"This Week In Baseball" 8/19 Fox 12:30-1:00pm 1.0/4
"MLB On Fox": (regional) 8/19 Fox 1:00-4:00pm 2.5/8
"NBA Inside Stuff" 8/19 NBC 12:30-1:00pm 1.5/5
Tennis: RCA Championships 8/19 NBC 2:00-4:00pm 0.8/3
U.S. Olympic Swimming Trials 8/19 NBC 4:00-6:00pm 2.1/6
U.S. Olympic Gymnastics Trials 8/19 NBC 8:00-10:00pm 5.2/11
Arena Bowl XIV: Kats-Predators 8/20 ABC 1:00-4:15pm 1.2/3
CART: Motorola Road America 200 8/20 ABC 4:15-6:00pm 1.0/2
PGA Tour: PGA Championship - 4th Rd. 8/20 CBS 1:30-7:45pm 8.8/21
NFL Preseason: Buccaneers-Patriots 8/20 Fox 4:15-7:30pm 3.8/9
U.S. Olympic Gymnastics Trials (Men) 8/20 NBC 12:00-2:00pm 3.0/9
Tennis: RCA Championships - Finals 8/20 NBC 2:00-4:15pm 1.1/3
"WNBA On NBC": (Comets-Sparks) 8/20 NBC 4:15-6:15pm 1.2/3
U.S. Olympic Gymnastics Trials(Women)8/20 NBC 7:00-9:00pm 7.2/13
US COV
EVENT DATE NET AREA AREA SHR 000
Boxing: Austin vs. Johnson 8/11 SHOW 0.4 1.9 4 415
NFL Preseason: Bills-Lions 8/12 ESPN 2.0 2.6 5 2052
Boxing: Holyfield-Ruiz 8/12 SHOW 1.4 6.8 12 1455
Winston Cup: Global Crossing 8/13 ESPN 2.9 3.8 10 2960
MLB: Reds-Cubs 8/13 ESPN 1.3 1.7 3 1314
For broadcast numbers, one ratings point = 1,008,000
homes. For cable, "COV AREA" = % of homes tuned in to that
program in that network's universe of subscribers.
NO EVENT GETS IMMUNITY: ABC's coverage of Arena Bowl
XIV was down 20% from last season's 1.5/5, which featured
the Predators-Firebirds (ABC)....CBS' coverage of the
American Bowl in Mexico City was down 28% from last year's
5.8/12, which featured the Broncos-Chargers from Sydney
(CBS)....For its two afternoon NFL preseason games, Fox
averaged a 4.4/10, down 25% from last year's 5.9/12 for two
prime-time broadcasts (Fox)....NBC's season-to-date rating
for thirteen WNBA telecasts over eleven weekends is 1.4,
down 13% from '99's 1.6 rating at the same point. NBC's
rating for Saturday's second-round playoff game was down 40%
from '99's 2.0/5 (NBC)....Through 13 telecasts, "MLB on Fox"
is averaging a 3.0/9, down 3% from last year's 3.1/10
through the same amount of broadcasts (Fox)....USA TODAY's
Rudy Martzke notes that the 1.0/3 for the X Games on ABC
Saturday was down 23% from last year (USA TODAY, 8/25).
PGA: CBS' two-day coverage of the PGA Championship
averaged a 7.1/19, up 27% from a 5.6/12 in '99, and was the
highest-rated PGA Championship ever. Sunday's final-round
coverage was up 28% over '99, which earned a 6.9/18 (ABC).
