Each month the ESPN Sports Poll, a product of TSN
Intersearch, computes a Twelve-Sport Fan Index, the combined
average fan activity of the NFL, MLB, NBA, NHL, NCAA
basketball and football, pro golf, pro tennis, pro soccer,
pro figure skating, auto racing and pro boxing. The Twelve-
Sport Fan Index is tracked year-to-year and month-to-month.
Changes are noted each month in THE DAILY. Following are
May's changes. Note: The Sports Poll interviews 2000
respondents age 12+ each month.
Change in the Twelve-Sport Fan Index
May '99 - May '00 April '00 - May '00
+6.6% -0.1%
The Twelve-Sport Fan Index rose substantially from May
'99 to May 2000, increasing 6.6%. This growth was driven by
increases in the fan bases of the NBA (+12.1%), college
football (+8.5%), pro golf (+14.2%), and auto racing
(+11.8%). When comparing April 2000 to May 2000, the Twelve-
Sport Index was basically unchanged. During this time, there
was growth in the fan bases of the NBA (+6.4%) and auto
racing (+7.5%). For more on the ESPN Sports Poll, please
visit www.sportspoll.com.
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