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Leagues and Governing Bodies

NEW TV PARTNERS FEATURED IN THIRD ANNUAL NASCAR POWER LIST

          The CHARLOTTE OBSERVER's David Poole presents the
     newspaper's third annual list of the most powerful people in
     stock car racing and writes that "everything that really
     matters in the sport flows through" the ISC and NASCAR
     headquarters in Daytona Beach (CHARLOTTE OBSERVER, 5/26). 
          TOP TEN: The top power brokers are: No. 1) NASCAR
     President & CEO Bill France; No. 2) NASCAR COO Mike Helton;
     No. 3) NASCAR Senior VP Brian France; No. 4) NBC Sports
     Chair Dick Ebersol and Fox Sports TV Group Chair David Hill;
     No. 5) SMI Chair Bruton Smith;  No. 6) Dale Earnhardt and
     team Owner Richard Childress; No. 7) Crew chief Ray
     Evernham;  No. 8) Jeff Gordon; No. 9) NASCAR VP/Broadcasting
     Bray Cary and No. 10) Winston Cup Series Dir Gary Nelson.
     Other notables include No. 11) NASCAR VP/Marketing George
     Pyne; No. 13) ISC Exec VP Lesa France Kennedy;  No. 16) SMI
     President Humpy Wheeler and No. 17) RJR Sports Marketing
     Enterprises President Rick Sanders.  Poole notes that
     Ebersol and Hill and Evernham "jumped" into the list this
     year after not being ranked in '99.  Meanwhile, ISC Vice
     Chair Roger Penske fell from No. 7 to No. 12, Smith dropped
     from No. 2 to No. 5, Winston Cup team owner Jack Roush fell
     from No. 11 to No. 18 and CBS Sports President Sean McManus
     and Buena Vista Internet Group Chair Steve Bornstein dropped
     from No. 4 to off the list (CHARLOTTE OBSERVER, 5/26).
          THE CART-IRL BEAT: USA TODAY's Steve Ballard writes on
     CART and IRL under the header, "Open-Wheel Racing Idles At
     Crossroad," and subheader, "With Marquee Drivers Departed
     And Split Ongoing, New Stars Denied Chance To Shine." 
     Ballard: "While [IRL Founder Tony] George remains determined
     despite lagging fan and sponsor interest, many if not most
     on the CART side are convinced the sport's self-immolation
     has to stop" (USA TODAY, 5/26).  In Dallas, Tony Fabrizio
     writes, "For the IRL to take off, it needs a steady leader
     with a commanding presence.  George appears to be in denial
     about the league's failings.  He is unwilling to consider
     every option that could lead to a unification with rival
     CART" (DALLAS MORNING NEWS, 5/26).  Meanwhile, USA TODAY's
     Ballard profiles CART Senior VP/Marketing Pat Leahy and
     writes, "His overall game is something of a two-pronged
     attack: create a schedule based on survival of the fittest,
     then invest heavily in grass-roots promotion.  Leahy wants
     CART to play hardball with its promoters by requiring they
     provide a first-class facility and do everything possible to
     fill it."  Leahy: "We've got to get the CART name out there
     and create some brand awareness.  We've mixed up the message
     so much the last few years that people are confused." 
     Instead of focusing on TV ratings, Ballard added that Leahy
     "is adamant that for long-term health, the series needs to
     concentrate" on filling up seats (USA TODAY, 5/26).
          PIT STOPS: In NC, Monte Dutton writes on driver Bobby
     Norfleet -- who is alleging that NASCAR "will not allow him
     to compete" because he is an African-American -- under the
     header, "NASCAR Guilty Of Many Things, But Racism Not One of
     Them."  Dutton: "The notion of NASCAR excluding a black
     athlete is ridiculous" (GASTON GAZETTE, 5/26).

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