BRANDWEEK's Terry Lefton reports that SFX's CLIFF
KAPLAN has joined the NBA as Senior VP/Global Media
Programs, where he will sell global ad packages on 120 TV
networks. Also, NBA Consumer Products Dir MICHELLE
DIFILIPPANTONIO has accepted a marketing position with the
XFL. In other news, Lefton reports that AmEx Global Sports
Marketing VP DERRICK MURPHY has joined Walker Digital,
parent of Priceline.com, with plans to launch an
"entertainment-oriented" Web site (BRANDWEEK, 4/24 issue).
...The SPORTSBUSINESS JOURNAL's Andy Bernstein reports that
Coca-Cola Dir of Sports Asset Marketing JEFF GREGOR "has
left" to join McDonald's Olympic marketing unit
(SPORTSBUSINESS JOURNAL, 4/24 issue)....The Blue Jackets
named former Sharks Dir of Event Services KIMBERLY KERSHAW
as Dir of Game Operations; former Resource One Computer
Systems Internetworking Engineer JIM CONNOLLY as MIS
Manager; and former Deloitte & Touche Exec Administrator
MICHELLE LEVEQUE as Administrative Assistant for Corporate
Development (Blue Jackets)....The NHL Wild formally named
LAURA DAY as VP/Corporate Partnerships; STEVE GRIGGS as
VP/Customer Sales & Service; MATT MAJKA as VP/Marketing;
N.Y.-based attorney THOMAS LYNN as Dir of Hockey
Administration & Legal Affairs; and BILL ROBERTSON as
VP/Communications & Broadcasting (Wild).
