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MLB BUILDING BOOM, PART II: ACCOLADES FOR PAC BELL PARK

          The MLB Giants' Pac Bell Park, which officially opens
     tonight, is a "dazzling, state-of-the-art broadcasting
     facility," that will also serve as a business venue for the
     team, according to Jon Swartz of FORBES.  Pat Gallagher,
     President of the team's subsidiary to market the ballpark,
     Giants Enterprises, said Pac Bell will allow the franchise
     to "develop additional profit centers. ... We consider it
     fortuitous that we are located so closely to a hub of dot-
     com activity [in the neighboring South of Market area].  By
     all rights, this is a full-serviced telecommunications setup
     with a spectacular setting" for business meetings and off-
     site industry conferences.  In addition, Giants Enterprises
     is "also considering bringing concerts, college football
     bowl games and soccer matches to Pac Bell Park for extra
     income."  Swartz adds that the facility's "ubiquitous wiring
     and breathtaking vistas, in fact, may also prove tempting to
     national TV shows, such as NBC's 'Today' and ABC's 'Good
     Morning America,' for remote shots.  If that isn't enough,
     Giants Enterprises is weighing an IPO" (FORBES, 4/10 issue).
          PAC BELL DIVINE, BUT "SLIGHTLY FLAWED"? In S.F., John
     King writes that the "most apt critique" of Pac Bell Park
     "may be that" it is "a home run -- but not a grand slam." 
     King: "The interior of the ballpark is exhilarating, a
     stylish jewel that feels both old-fashioned and newfangled.
     ... Unfortunately, the architecture outside doesn't pack the
     same punch."  He writes that the Giants "draped a polite
     brick cloak around a striking modern structure, giving no
     hint of the drama inside.  Not only that, much of the
     ballpark feels cramped -- partly because of the site, but
     also because of marketing decisions made in behalf of the
     team's bottom line."  King adds, "The result is still
     seductive.  But with something this good, you're left
     wanting more."  But, "quibbles aside, Pac Bell Park is a
     vibrant addition to San Francisco.  It brings life to the
     waterfront" (S.F. CHRONICLE, 4/11).

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