Gary Player signed a two-year deal to provide
commentary for three of Shell's Wonderful World of Golf
matches a year as the series' Global Ambassador. Player
will wear the Shell logo on his shirt in all tournaments and
events, and Shell gets rights to use Player's name and
likeness in marketing and advertising (Shell)....Darlington
Raceway President Jim Hunter said that Mall.com "will
evaluate" whether or not to renew its title sponsorship of
the facility's spring Winston Cup race, which was held
yesterday. Mall.com President & CEO Larry Latham said that
the company's "relationship with Darlington is also with its
parent organization," ISC, and added, "I understand the
significance of this track. So it would be my hope that it
continues to thrive" (AP, 3/19)....IRL driver Buzz Calkins
announced yesterday that he would have CAN (Cure Autism Now)
as a sponsor for the Indy 500. The "non-profit" CAN was
"originally scheduled to field" a CART team, but "couldn't
raise that kind of money so this deal was brokered by actor
Anthony Edwards" of "ER" fame (INDIANAPOLIS STAR, 3/20).