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Leagues and Governing Bodies

NASCAR EXECS NOT FUMING OVER EMPTY SEATS AT RACES

          Darlington (SC) Raceway President Jim Hunter expected
     the crowd for yesterday's Mall.com 400 to be 5-10% "short of
     the capacity of about" 60,000, according to David Poole of
     the CHARLOTTE OBSERVER, who examined the empty seats early
     in the 2000 Winston Cup season.  Last weekend's Cracker
     Barrel 500 at Atlanta Motor Speedway, which holds about
     130,000 after 37,000 seats were added in '97, drew an
     estimated 80,000-85,000, and in February, the Dura
     Lube/Kmart 400 drew an estimated 50,000, "well short of
     capacity" at NC Speedway.  Poole: "There are a number of
     explanations, everything from oversaturation of the market
     to not enough compelling racing to overaggressive expansion
     to high ticket prices to bad weather."  Hunter said, "I
     think what the track owners and operators are going to have
     to do now is ... go to work.  And that includes us."  SMI
     President Humpy Wheeler added, "What we have done in the
     past is we've priced some fans right out of here because
     they can't afford it" (CHARLOTTE OBSERVER, 3/19).  In SC,
     Bob Gillespie writes that attendance for yesterday's race
     "was closer to capacity" than either the Cracker Barrel 500
     or the Dura Luba/Kmart 400 (COLUMBIA STATE, 3/20). 
          EARLY SEASON SLUMP OR CRITICAL STAGE? In Richmond, Rea
     McLeroy wrote that four weeks into the Winston Cup season,
     NASCAR officials "find themselves facing a level of
     criticism unseen in recent years from fans and the media. 
     Their rules, their philosophy and the very quality of their
     sport have been called into question."  But McLeroy added
     that NASCAR officials "aren't admitting" a "perceived loss
     of momentum," and they believe by the end of the 2000
     season, "tracks will be selling out and the television
     ratings climbing" (RICHMOND TIMES-DISPATCH, 3/19).  In SC,
     Gillespie wrote, "NASCAR has gotten rich, fat and, at times,
     lazy.  And that makes for dull viewing.  Chances are NASCAR
     will figure out a solution" (COLUMBIA STATE, 3/18).  
          SURVEYING DRIVERS ON FAVORITE MEDIA? In Winston-Salem,
     Mike Mulhern reports that last fall, NASCAR "spent time
     asking" drivers and crews about TV reporters and "which ones
     they liked, which ones they didn't."  Mulhern adds that
     NASCAR officials are now asking drivers and team crews for
     their "opinions about print media reporters and the stories
     they're writing" (WINSTON-SALEM JOURNAL, 3/20).
          JARRETT'S APOLOGY: One week after his criticism of
     "what he felt was an overly negative media" toward NASCAR,
     Dale Jarrett apologized to fans on his official Web site.
     Jarrett: "I did not mean to offend anyone with what I had to
     say.  I do realize that each of you have your own minds and
     gather your own opinions, but we are all influenced by what
     we see and read.  If we are not, then our sponsors are
     wasting their money" (CHARLOTTE OBSERVER, 3/18).
          FLAG A STATE ISSUE? NASCAR Senior VP Brian France,
     asked whether NASCAR would take a position on the
     Confederate flag above the SC Capitol: "We just put that as
     more of a state issue and that's not something we think we
     should be in the middle of.  There's a lot of things when
     you go into a different state you definitely don't like.  We
     can't get into every dispute between government and local
     people and state" (ROANOKE TIMES, 3/18).

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