NFL HOFer and Ultimatebid.com spokesman JOE MONTANA
appeared on "The Late Late Show" Wednesday night with CRAIG
KILBORN. Kilborn attempted to grasp the concept of
Ultimatebid.com, which allows fans to bid for a chance to
live out a fantasy with a celebrity or sports personality
like Montana. Kilborn: "For people who are boring and
haven't had the great life you've had?" Montana explained
that prices for the bid packages are not all expensive.
Montana: "It goes all the way down to $40, $50." Kilborn:
"Fifty bucks will probably get you, what? Fishing with John
Rocker or something like that?" ("The Late Late Show," CBS,
2/10)....SYLVESTER STALLONE, on his new movie on the CART
FedEx Series: "My character is a guy who at one time had it
all, wasted it, and is being brought back almost as a bad
example to the young driver how not to be. I am there to
tell him how not to be, how to blow your life, because I
have" ("RPM 2Night," ESPN2, 2/10)....The THOROUGHBRED OWNERS
AND BREEDERS ASSOCIATION, a 3,000-member group that
represents horsemen in 48 states, is "working" with the NTRA
to encourage horse ownership. The group has been running
"brief spots on race telecasts." Group President DAN
METZGER: "Once we identify interested persons we want to
educate them as much as possible about the possible benefits
of being in the sport" (ST. PETE TIMES, 2/10)....Jazz Owner
LARRY MILLER and wife GAIL made a "significant financial
contribution" toward building a baseball/softball facility
on BYU's campus. BYU will name the complex Miller Park,
with the baseball diamond called Larry Miller Field, and the
softball field the Gail Miller Field (DESERET NEWS, 2/9).