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FINAL NATIONAL AND CABLE RATINGS FROM RECENT SPORTS EVENTS

          The following lists final national and cable Nielsen
     ratings from recent sports events (THE DAILY).

EVENT                       DATE   NET   TIME             RAT/SHR
Diner's Club Golf -- 3rd Rd. 12/11  ABC   4:00-6:00pm      1.6/4
NCAA B-Ball: (MI ST-AZ)      12/11  CBS   2:00-4:00pm      1.9/6
NCAA B-Ball: (DUKE-MI)       12/11  CBS   4:00-6:15pm      2.8/7
EMC Skills Challenge         12/11  NBC   2:00-4:00pm      1.8/5
USGA Year In Review          12/11  NBC   4:00-5:00pm      1.2/3
NASCAR Behind The Scenes     12/11  NBC   5:00-6:00pm      1.1/4
ISU Figure Skating           12/11  ABC   2:00-4:00pm      2.6/6
Diner's Club Golf -- 4th Rd. 12/11  ABC   4:00-6:30pm      1.5/3
"NFL Today"                  12/12  CBS   noon-1:00pm      2.7/8
NFL: (regional)              12/12  CBS   1:00-4:15pm     11.0/22
"Fox NFL Sunday"             12/12  Fox   noon-1:00pm      4.1/11
NFL: (regional)              12/12  Fox   1:00-4:15pm      8.9/18
NFL: (Lions-Bucs)            12/12  Fox   4:15-7:30pm     14.5/34
EMC Skills Challenge         12/12  NBC   3:00-5:00pm      1.5/3
The North Face Challenge     12/12  NBC   5:00-6:00pm      1.7/4
"MNF": (Broncos-Jaguars)     12/13  ABC   9:00pm-12:30am  13.3/22
          
                                     US    COV
EVENT                    DATE  NET  AREA   AREA  SHR   000
NFL: (Steelers-Jaguars)  12/2  ESPN  5.0    6.6   10  5084
"NFL PrimeTime"          12/5  ESPN  3.7    4.8    7  3731
NFL: (Cowboys-Patriots)  12/5  ESPN  8.1   10.6   15  8204
          
          NOTES: CBS's NFL coverage is averaging a 10.5/23, up 4%
     from last year's 10.1/23.  "The NFL Today" is averaging a
     2.9/8, up 7% from last year's 2.7/8....Fox's NFL coverage is
     averaging a 11.0/25, up 1% from last year's 10.9/25.  "Fox
     NFL Sunday" is averaging a 3.8/11, up 6% from last year's
     3.6/11....ABC's "MNF" coverage is averaging a 13.8/23, down
     1% from last year's 14.0/22.  
          For broadcast numbers, one ratings point = 1,008,000
     homes.  For cable, "Cov. Area" = % of homes tuned in to that
     program in that network's universe of subscribers. 

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