CT-based Star Struck, a cataloger and online retailer
of licensed sports apparel and collectibles, has signed on
as the Official Catalog of MLS through 2002. Star Struck
will produce an MLS catalog to launch in the spring and will
act as the fulfillment house for league merchandise at
MLSgear.com (Star Struck)....Home ice rink systems maker
Advanced Sport Technologies has signed a two-year non-
exclusive deal as an Official Licensee of USA Hockey (USA
Hockey)....The Big South Conference has reached an agreement
to incorporate SciDel's virtual signage into its regional TV
games. Also, the conference has renewed its partnership
with the USPS for the '99-2000 basketball season (Big
South)....Gale Sayers, Tony Dorsett, Paul Hornung, Sam Huff,
Y.A. Tittle and Don Maynard are among the retired NFL
players featured on the labels of Hall of Fame Series Sports
Legend Lager produced by MN Brewing Co. and marketed by
former Raiders C Jim Otto (CHICAGO SUN-TIMES, 12/16).
...David Blackburn, the winner of a Valvoline sweeps for a
trip for four to the Rose, Fiesta and Sugar Bowls, a New
Year's Eve Eagles concert and $25,000: " I've always been a
Valvoline customer. I don't think I'll look for another oil
again" (Cleveland PLAIN-DEALER, 12/14).