Menu
Sponsorships Advertising Marketing

BUILDING ON ITS U.S. SKI TIE, SPRINT INKS SIX U.S. SKIERS

          Sprint has entered into a sponsorship and endorsement
     agreement with six members of the U.S. Ski Team, including
     Olympic gold medalist Jonny Moseley, slalom skier Kristina
     Koznick, '99 world aerials bronze medalist Joe Pack, '99
     World Cup dual moguls champion Michelle Roark, mogul skier
     Evan Dybvig and aerialist Brian Currutt.  The athletes will
     appear in national and local ad campaigns for Sprint,
     represent the company at events and participate in "Sprint
     Sportsmanship for Life," the company's national youth
     education program.  Sprint has been part of a three-way
     sponsorship agreement with the U.S. Ski & Snowboard
     Association and American Skiing since December '98 (Sprint).

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1999/09/23/Sponsorships-Advertising-Marketing/BUILDING-ON-ITS-US-SKI-TIE-SPRINT-INKS-SIX-US-SKIERS.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1999/09/23/Sponsorships-Advertising-Marketing/BUILDING-ON-ITS-US-SKI-TIE-SPRINT-INKS-SIX-US-SKIERS.aspx

CLOSE