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The Back Of The Book

ARE U.S. FANS READY TO SUPPORT WOMEN'S SOCCER LEAGUE?

          The Fox Sports/ROI Poll surveyed U.S. respondents ages
     12+ during August about their interest in buying tickets to
     a women's pro soccer league in the U.S. (THE DAILY). 

      AFTER THE WOMEN'S WORLD CUP, RATE YOUR INTEREST IN BUYING  
    TICKETS TO A WOMEN'S PRO SOCCER LEAGUE IN THE U.S. ON A SCALE 
    OF 1 TO 5, WITH 5 MEANING YOU ARE EXTREMELY INTERESTED AND 1 
              MEANING YOU ARE NOT AT ALL INTERESTED.

                    TOTAL U.S.      OVERALL         PREMIER     
                       POP.       SPORTS FANS     SPORTS FANS
INTEREST OF 5          5.1%           5.8%           10.3%
INTEREST OF 4          6.3%           7.2%            9.7%
INTEREST OF 3         14.8%          16.7%           21.3%
INTEREST OF 2         13.6%          14.0%           11.3%
INTEREST OF 1         59.6%          55.6%           46.7%
DON'T KNOW             0.6%           0.7%            0.7%

          Total sample = 1,244 U.S. respondents; Overall Sports
     Fans (interest of 3+ out of 5) = 1,068 respondents; Premier
     Sports Fans (interest of 5 out of 5) = 319 respondents.
          



                              -30-
        

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