College Hockey Struggling To Grow Despite Talent Glut Pitt Officially Introduces New AD Heather Lyke Minnesota Works To Erase Athletics Debts UConn Struggling To Find Footing In AAC? Pitt Selects Heather Lyke As AD Pegula Investments Help Penn State Hockey Wichita State Leaving MVC Growing More Likely Domestic Light Beer Popular At Ohio State Football Indiana Defers Home NIT Game To Georgia Tech Illinois State Uses Twitter To Find Big Opponents
VOL-ELUJAH! LICENSED MERCHANDISE SALES NET UNIVERSITY $4M
Published September 1, 1999
The Univ. of TN (UT) earned "a record" $4M in royalties from sales of licensed merchandise last year, which doubled the $2M earned during '97-98, according to Add Seymour Jr. of the KNOXVILLE NEWS-SENTINEL. The school earned $1.8M in royalties alone from "an estimated" $24M in "retail sales" of products tied to its '98 nat'l football championship. UT Assistant VP & Dir of Licensing Sara Phillips: "In terms of retail sales, we think it's over $100 million for the year." Phillips added that the $4M "will go towards both academic and athletic scholarships," among others. Collegiate Licensing Corp. Dir of Univ. Services Cory Moss called UT merchandise sales in '98-99 "probably the most successful ... we've had." Seymour wrote that 161 companies sell licensed UT merchandise (NEWS-SENTINEL, 8/31). UT received 12% in royalty fees on merchandise deals tied to the Fiesta Bowl and 7.5-8% on non-championship merchandise (AP, 8/31).