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AN UP-LIFTING EXPERIENCE: SKI AREAS UPGRADED WITH BIG $$
Published August 23, 1999
CO ski areas are "spending a record" $233M "to improve their resorts" in '99, $77M more than the previous record of $156M spent in '98, according to Erika Gonzalez of the ROCKY MOUNTAIN NEWS, who wrote that the number "represents an almost" 50% increase over last year. Copper Mountain "plans to spend" $500M over the next five to 10 years "to upgrade the resort and draw more destination guests." Gonzalez: "The ski area will invest $67 million this year to build four new lodges at the base of its mountain." Winter Park "will open" a $70M lodge this winter, offering 220 condominiums, restaurants and shops. Vail Resorts "isn't far behind" with $60M in "improvements slated" for its four resorts. Vail spokesperson Paul Witt: "You can't sit still in this business." However, Gonzalez noted that skier visits statewide "fell" 4.8% in '98, the "first significant drop" in several years (ROCKY MOUNTAIN NEWS, 8/21).