SBD/8/Events Attractions


          Former USSF President Alan Rothenberg "has hastily
     scheduled a meeting" tomorrow in L.A. where "two dozen media
     members, prospective sponsors and soccer officials will
     brainstorm about the future of" a women's pro league in the
     U.S., according to Peter Gambaccini of Sports Illustrated. 
     Rothenberg: "We've clearly caught lightning in a bottle. 
     But it's one thing to point toward a single event like the
     World Cup and another thing to start a league."  Rothenberg
     said that it would be "harder to start a women's league than
     it was to get MLS off the ground."  Rothenberg: "Men's
     professional soccer had a background of some success here
     with the NASL. ... Until the [WWC] we hadn't seen a full
     stadium for any of the women's games this year."  Gambaccini
     writes that "one point everyone agrees on is that a league
     wouldn't start until 2001" (SI, 7/12 issue).  In
     Philadelphia, Mike Jensen, on a new league: "Just because
     the U.S. women are packing them in this summer, that may
     simply reflect American's fascination with big events"
     (PHILADELPHIA INQUIRER, 7/8).  In Dallas, Steve Davis:
     "Blueprints have been drawn up several times for a U.S.
     women's pro league.  But ideas and working capital are
     different matters."  WWC President & CEO Marla Messing said
     that she "isn't sure about the viability" of a league. 
     Messing: "This event doesn't tell us if we can sustain ...
     [the interest] on a week-in, week-out level.  But it does
     tell us there is a demand" (DALLAS MORNING NEWS, 7/7).
          WORLD TOUR UP NEXT? USA TODAY's Peter Brewington
     reports that the USSF "might send" the U.S. team to South
     Africa, Saudi Arabia and Egypt next year.  USSF Secretary
     General Hank Steinbrecher: "We want to do a world tour.  We
     want to spread the gospel of sports equity."  Brewington
     writes that the first game of a six-to-seven game schedule
     "could start" in January 2000 (USA TODAY, 7/8).
          SUPPLY AND TICKET DEMAND: In Boston, John Powers
     reports that "though [WWC] organizers say they could sell
     out all 92,000" seats at the Rose Bowl for Saturday's
     doubleheader, they "won't because the final few thousand
     have obstructed views."  Messing: "We are trying to open up
     every viable seat. ... I think if we had 120,000 seats we
     could sell them all.  But I think we'll end up somewhere
     between 88,000 and 90,000" (BOSTON GLOBE, 7/8).  

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