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HEAT'S ARISON NOT PERTURBED BY SLOW PLAYOFF TICKET SALES

          The Heat could not sell out Game One with the Knicks on
     Saturday and "needed the day of the game to sell its last
     800 tickets to pack 15,200-seat Miami Arena on Monday,"
     according to Alan Snel of the Ft. Lauderdale SUN-SENTINEL. 
     That's "sobering news" for team Owner Micky Arison, who's
     "moving his club" to a new venue, AmericanAirlines Arena,
     that has 5,000 more seats.  Arison "wasn't fretting," and
     said the short notice of Saturday's game, plus an
     inconvenient time in a market filled with weekend leisure
     options, caused Saturday's non-sellout.  Arison: "No offense
     to Indiana, but Miami is not Indiana where there's nothing
     to do but basketball."  Arison noted the early 12:30pm ET
     start-time on Saturday: "Everything was geared to NBC, but
     that was not the best time from the fan's perspective" (Ft.
     Lauderdale SUN-SENTINEL, 5/11).
          WHERE O' YOU ALL? In Orlando, L.C. Johnson reports that
     there are 3,900 tickets remaining at Orlando Arena for Game
     Two tonight against the 76ers.   Johnson: "So why are the
     Magic no longer the hot ticket?  I'll tell you why.  The
     fans got too spoiled and pampered from the Shaq era to
     realize what a good thing they have right now.  And to me,
     that's just lame" (ORLANDO SENTINEL, 5/11).
          WON'T LOSE THEIR HEAD: The Pacers are showing their
     "unity" during the playoffs this year by wearing black socks
     instead of shaving their heads, which they did last year. 
     Pacers F Dale Davis: "Last time Rik's (Smits) head and
     (Chris) Mullin's head and a couple of other guys' heads just
     didn't go over well" (MILWAUKEE JOURNAL SENTINEL, 5/10).

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