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TEEING UP ON THE WEB: CNBC SET TO PARTNER ON GOLF SITE
Published May 10, 1999
CNBC Sports and Atlanta-based Beverly Hills Ltd. have launched the Internet golf portal, GlobalGolf.com. The site will feature golf apparel, merchandising, tee time reservations, travel and hospitality, publishing, golf information and other product links. GlobalGolf.com will be an independent company initially owned by the two companies and operated by the management of Beverly Hills Ltd. CNBC will provide promotion for the site, while Beverly Hills Ltd. will provide content and related services that may be purchased on the site (Beverly Hills Ltd.)