SBD/10/Events Attractions

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  • IS WOODS, DUVAL MADE-FOR-TV EVENT A SLAM OR A SHAM?

              IMG and ABC Sports "plan to announce" today an 18-hole,
         prime-time exhibition match between David Duval and Tiger
         Woods at Sherwood Country Club in CA on August 2.  The
         winner will receive $1.1M, with a portion of the earnings
         going to the players' charity and The First Tee program
         (Mult., 5/8).  The SPORTSBUSINESS JOURNAL's Andy Bernstein
         reports that ABC is currently marketing sponsorship packages
         around the event and that Woods' "backers" AmEx and Rolex
         are "expected to get the first crack" at deals
         (SPORTSBUSINESS JOURNAL, 5/10).  In N.Y., Mike Lupica called
         the proposed event "junk," and writes that "the two golfers,
         if they go forward, should both be ashamed of themselves"
         (N.Y. DAILY NEWS, 5/9).  Lupica: "If Duval and Woods want to
         have a real rivalry, they shouldn't have their handlers make
         it for them.  If they're good enough, they should make it
         for themselves" ("The Sports Reporters," 5/9). 
    
    

    Print | Tags: ABC, American Express, Events and Attractions, IMG, Walt Disney
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