EXECUTIVE TRANSACTIONS

          EXPANDING SYNERGY: SC-based PR agency CHERNOFF/SILVER &
     ASSOC. has joined with SC-based sports management firm
     SYNERGY SPORTS INT'L to form Vigor Sports Marketing &
     Promotion.  The new company, which will be jointly owned by
     the parent companies, will help find corporate sponsors for
     athletes and coaches (Columbia (SC) STATE, 4/15).
          MORE MOVES: ko/Envision appointed JENNIFER COWAN as
     Account Supervisor in its sports and entertainment
     consulting division.  Cowan will participate in new business
     development as well as be responsible for managing the
     company's client base, which includes The Sports Authority,
     The Perrier Group and Nestle (ko/Envision)....IL-based
     Integrated Marketing Solutions (IMS) named ANNIE ELIAS as
     Account Exec and REBECCA KAPS as Account Coordinator (IMS).