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TOUGH LUCK OF THE IRISH: ADIDAS WON'T HELP LAND MAJERUS
Published March 19, 1999
adidas Dir of Sports Marketing Sonny Vaccaro said that the company is "not in a position to help increase the size" of a "potential" offer from Notre Dame to Univ. of UT men's basketball coach Rick Majerus, according to Malcolm Moran of the CHICAGO TRIBUNE. Industry sources have "suggested" that adidas, which has a relationship with the Notre Dame, could reduce the gap between the amount the university "appears prepared to offer" Majerus and his total "estimated" salary of $1M, which includes a deal with Reebok. Vaccaro said that adidas wouldn't increase the amount it gives to the university's basketball team in order to "attract a top candidate." Vaccaro: "We give them the dollars and they do what they want with it" (CHICAGO TRIBUNE, 3/18).