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SBD/19/Collegiate Sports
TOUGH LUCK OF THE IRISH: ADIDAS WON'T HELP LAND MAJERUS
Published March 19, 1999
adidas Dir of Sports Marketing Sonny Vaccaro said that
the company is "not in a position to help increase the size"
of a "potential" offer from Notre Dame to Univ. of UT men's
basketball coach Rick Majerus, according to Malcolm Moran of
the CHICAGO TRIBUNE. Industry sources have "suggested" that
adidas, which has a relationship with the Notre Dame, could
reduce the gap between the amount the university "appears
prepared to offer" Majerus and his total "estimated" salary
of $1M, which includes a deal with Reebok. Vaccaro said
that adidas wouldn't increase the amount it gives to the
university's basketball team in order to "attract a top
candidate." Vaccaro: "We give them the dollars and they do
what they want with it" (CHICAGO TRIBUNE, 3/18).






