The Gravity Games signed the US Marines as its second
sponsor, according to the SportsBusiness Journal's Langdon
Brockinton in an exclusive to THE DAILY. NBC, the Petersen
Companies and Advantage Int'l are collaborating to sell
eight multimedia sponsorship packages for the inaugural
extreme-sports event. PepsiCo's Mountain Dew was the first
to sign a sponsorship around the Games (THE DAILY).
NO COUCH POTATO: SportsBusiness Journal's Josh Gotthelf
reports that Univ. of KY QB Tim Couch has signed with IMG's
Tom Condon. An announcement could come today (THE DAILY).
RICKY DON'T LOSE THAT NUMBER: Gotthelf also reports
that NJ-based ISI is finalizing a deal to handle Univ. of TX
RB and Heisman Trophy winner Ricky Williams' marketing.
ISI's Jamey Crimmins will handle the Williams account. ISI
had no comment. MA-based Woolf Associates will handle
Williams' contract negotiations, and details of what will be
handled by ISI and what will be handled by Woolf's Andrew
Brandt, have yet to be determined (THE DAILY).
SKINNY ON VINNY: Gotthelf also reports that Jets QB
Vinny Testaverde, represented by ISI, signed endorsement
deals with B&J Collectibles and Bob's Stores (THE DAILY).