NFL MARKETING NEWS: WILL BILL BE IN TUNA? DOUG SAYS NO MAS

          In, N.Y., Phil Mushnick reports that Jets coach Bill
     Parcells "will be seen singing -- yes, singing -- in a
     Tostitos commercial that will begin airing Dec. 28" (N.Y.
     POST, 12/18)....Bills QB Doug Flutie's Boston-based agent
     Jack Mula: "Doug has told us no more endorsements.  He's
     putting everything off until the end of the year.  He's
     saying football is more important right now.  This guy isn't
     all about money" (Rochester DEMOCRAT & CHRONICLE, 12/18)....
     In Denver, Norm Clarke writes the "marketing people" for
     Wayne Huizenga, who bought out Broncos QB John Elway's auto
     dealerships this year, "couldn't have picked a worse week to
     revamp" signs featuring Elway.  The QB is now seen wearing
     green and white, "days before" Monday night's Broncos-
     Dolphins game.  John Elway Ford Sales Manager Bill Holloway:
     "It's not Dolphins green and it's not Marlins green.  It's
     Auto Nation green" (ROCKY MOUNTAIN NEWS, 12/18).