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HEATED GOLF? STATE OF THE ART GOLF COMPLEX TO OPEN IN MI
Published November 30, 1998
Developer Jeffrey Kerr, who created the first NHL Skate complex in Birch Run, MI, with Signature Sports & Entertainment, "will tee up a heated driving range and an outdoor miniature golf course as the first elements of an ambitious golf complex" adjacent to the rink, according to Becky Yerak of the DETROIT NEWS. Kerr's NHL Skate, the first ice arena licensed by the NHL, opened a year ago at the same location and is considered a "Taj Mahal among public ice rinks." Kerr said attendance at NHL Skate is "meeting expectations" and that the NHL is "satisfied with the facility's performance." However, some industry observers "are guessing" that the complex could lose Kerr money. JRV Management President Jack Vivian: "You have a lot of new arenas built that are not doing well, and Birch Run appears to be one of them. The population base and demographics just aren't there to make it successful." Birch Run Village Manager Robert Belleman says the complex is "doing better than it had the previous year" and is getting "a lot more use." Kerr plans to spend more than $50M on the Birch Run project, which will include a baseball complex, shops and restaurants (DETROIT NEWS, 11/29).