SBD/30/Events Attractions

HEATED GOLF? STATE OF THE ART GOLF COMPLEX TO OPEN IN MI

          Developer Jeffrey Kerr, who created the first NHL Skate 
     complex in Birch Run, MI, with Signature Sports &
     Entertainment, "will tee up a heated driving range and an
     outdoor miniature golf course as the first elements of an
     ambitious golf complex" adjacent to the rink, according to
     Becky Yerak of the DETROIT NEWS.  Kerr's NHL Skate, the
     first ice arena licensed by the NHL, opened a year ago at
     the same location and is considered a "Taj Mahal among
     public ice rinks."  Kerr said attendance at NHL Skate is
     "meeting expectations" and that the NHL is "satisfied with
     the facility's performance."  However, some industry
     observers "are guessing" that the complex could lose Kerr
     money.  JRV Management President Jack Vivian: "You have a
     lot of new arenas built that are not doing well, and Birch
     Run appears to be one of them.  The population base and
     demographics just aren't there to make it successful." 
     Birch Run Village Manager Robert Belleman says the complex
     is "doing better than it had the previous year" and is
     getting "a lot more use."  Kerr plans to spend more than
     $50M on the Birch Run project, which will include a baseball
     complex, shops and restaurants (DETROIT NEWS, 11/29).

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