SBD/8/Events Attractions

MICKEY ON BROADWAY: ESPN TO LAUNCH TIMES SQUARE RESTAURANT

          ESPN and Disney formally announced plans to open a
     42,000-square-foot ESPN Zone in Times Square next summer. 
     The N.Y. site will become the flagship for the entertainment
     destination, following up on the first ESPN Zone which
     opened in Baltimore's Inner Harbor this past summer. 
     Another Zone will be launched in Chicago also next summer
     (ESPN).  DAILY VARIETY's Rich Katz reports that ESPN Dir of
     Marketing & Sales Scott Dickey said that ESPN plans to "open
     20-30 ESPN Zones within the next 10 years."  Dickey
     "declined" to discuss financial results of Baltimore's ESPN
     Zone (DAILY VARIETY, 10/8).  On last night's 11:00pm ET
     "SportsCenter," ESPN's Rich Eisen reported on the new site,
     calling ESPN Zone a "multi-media sports entertainment
     complex with a Disney touch" ("SportsCenter," ESPN, 10/7). 

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