Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
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Burly Bear college cable TV network has named JOHN GUTMAN Senior VP/Marketing & Ad Sales. Gutman, former Dir & Group Manager of U.S. Media Program for the NBA, will oversee all marketing, advertising and PR efforts for Burly Bear as well as develop future sponsor and ad partnerships (Burly Bear)....JENNIFER ROTTENBERG was named Dir of Women In Golf Programs at American Golf Corp. (AGC)....CRAIG BROMMERS was named Dir of Sports Marketing for Authentic Fitness Corp.'s Speedo division, replacing STUART ISAAC (Speedo).....BRIAN SIMPSON was hired as Ticket Dir of the WCHL Tacoma Sabercats (Tacoma NEWS TRIBUNE, 9/16).
SHELLY FINKEL, the adviser for MIKE TYSON, said that Tyson "intends to fight somewhere before the year is out," regardless of the outcome of his hearing in NV on Saturday, according to Ron Borges of the BOSTON GLOBE. Finkel: "Mike has serious financial problems." Finkel said Tyson "will absolutely fight" even if denied a license from the NV State Athletic Commission. Tyson recently signed an extension on his exclusive contract with SHOWTIME "that provided him with a reported million-dollar bonus but also resulted in the cable network putting liens on much of his property." Showtime "wants to ensure that if he doesn't fight again, it can get back some of the millions Tyson owes it." The IRS recently "slapped" a $6.3M lien on Tyson's CT home, and Showtime has now "done the same with his other properties" (Ron Borges, BOSTON GLOBE, 9/18). THE HEARING: Tyson, on his chances of being reinstated at the hearing: "I'm not very encouraged" (N.Y. TIMES, 9/18). In Las Vegas, Kevin Iole writes that there "is pressure on the commission to license Tyson because the economic benefit his fights bring to the state and the dearth of major boxing cards in Nevada in the past year." Tonight's OSCAR DE LA HOYA-JULIO CESAR CHAVEZ fight is "the first major fight card" of '98 in NV (REVIEW-JOURNAL, 9/18).
SEAN "PUFFY" COMBS will not make his acting debut in OLIVER STONE's film, "On Any Given Sunday." A spokesperson for Combs said that he quit the production because Stone "changed the shooting schedule too many times" (PHILADELPHIA DAILY NEWS, 9/18). In Denver, Norm Clarke reports that Stone, AL PACINO and an associate watched Sunday's Broncos- Cowboys game in a private box at Mile High Stadium. A source close to the film said that the league "may fine the Broncos if they were too hospitable." The league has reportedly asked teams not to cooperate on the project. Broncos Senior Dir of Media Relations JIM SACCOMANO said that someone in the team's front office was "aware of the presence of Stone and Pacino" but that he didn't know how they got their tickets (ROCKY MOUNTAIN NEWS, 9/18). ....An upcoming two-hour episode of "Walker, Texas Ranger," will use video from Saturday's Z-MAX 250 ARCA race at TX Motor Speedway. Actor CHUCK NORRIS' son, ERIC NORRIS, is currently running a full season in the NASCAR Winston West division and his car will be filmed for the episode. Dr Pepper has joined Norris' regular sponsor, ProLong, on the side of his car to get exposure on the TV episode, due out in January. Norris "is still looking for more financial backing" (DALLAS MORNING NEWS, 9/18)....CNN's Vince Cellini reported that at Wednesday's White House gala to honor Czech Republic President VACLAV HAVEL, Penguins' LW JAROMIR JAGR left feeling "unfulfilled" because he did not ask U.S. First Lady HILLARY RODHAM CLINTON to dance. Jagr: "Hillary was dancing like nobody else. I walked over halfway, but I changed my mind at the last minute" (CNN, 9/17).