Nike Files Flurry Of Tech Patent Ohio State Licenses LeBron James Shoes, Jerseys Jordan Releases Space Jam Shoe Campaign Adidas, Under Armour Inch Closer To Nike Westbrook Being Groomed By Jordan Brand Drone Racing League Signs Deal With Bud Light Ronaldo Signs Lifetime Deal With Nike Nike's Boston Effort Heavy On Celts' Thomas Harry Caray Calls Game 7 In A-B Spot Bryant Picks "Day of Death" Theme For Shoe Launch
SBD/18/Sponsorships Advertising Marketing
Published September 18, 1998
WNBA Monarchs G Ticha Penicheiro has signed a two-year deal with Nike. The deal was handled by Woolf Associates (Woolf)....In Charlotte, Jim Utter reports that Dale Earnhardt Inc. officials are expected to announce Monday that Budweiser will sponsor the car of Dale Earnhardt Jr. in five Winston Cup races next season. Budweiser has one season left as sponsor of Hendrick Motorsports' No. 50 car, currently driven by Wally Dallenbach, and hopes to maintain that commitment next season (CHARLOTTE OBSERVER, 9/18).