Nike Reports Relatively Strong Q2 MJ Leads eBay Athlete Merch Sales Univ. Of Miami Could End Nike Deal New Nike Campaign Features LeBron's "Heroes" Bouchard's Nike Contract Nearing Expiration Arizona State Expected To Switch To Adidas Bud Light Rolls Out Broncos-Themed Ad Nike Unveils Kyrie Irving Signature Shoe USOC Extends Nike Deal Through '20 Bud Sticking With Clydesdales For Super Bowl
SBD/18/Sponsorships Advertising Marketing
Published September 18, 1998
WNBA Monarchs G Ticha Penicheiro has signed a two-year deal with Nike. The deal was handled by Woolf Associates (Woolf)....In Charlotte, Jim Utter reports that Dale Earnhardt Inc. officials are expected to announce Monday that Budweiser will sponsor the car of Dale Earnhardt Jr. in five Winston Cup races next season. Budweiser has one season left as sponsor of Hendrick Motorsports' No. 50 car, currently driven by Wally Dallenbach, and hopes to maintain that commitment next season (CHARLOTTE OBSERVER, 9/18).