SBD/7/Franchises

WARRIORS' NEW AD AGENCY MAY HAVE TO END TIES WITH NBA KINGS

          The Warriors have retained Runyon Saltzman & Einhorn,
     Sacramento, as their ad agency of record for the '98-99
     season, according to David Scholz of the OAKLAND TRIBUNE. 
     RS&E's experience with the NBA Kings "was a key selling
     point."  RS&E Principal Estelle Saltzman said the firm is
     "hopeful it will turn into a long-term relationship"
     (OAKLAND TRIBUNE, 8/6).  In Sacramento, Eric Young reported
     that the Warriors deal "probably spells the end of Runyon's
     long relationship" with the Kings.  Warriors execs "regarded
     the Kings contract as a conflict of interest and insisted
     Runyon Saltzman work only for them."  Young put the firm's
     deal with the Warriors at around $500,000 (SAC. BEE, 8/6).  
          BLAZING A NEW TRAIL: The Trail Blazers named Borders
     Perrin & Norrander, Portland, their new ad agency (Blazers).

Return to top
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug