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Facilities Venues

ANOTHER BRICK IN THE WALL: EXPOS INTRODUCE LATEST CAMPAIGN

          The Expos will begin their latest sales and advertising
     campaign today "in an attempt to kick-start the downtown
     ballpark campaign," according to Jeff Blair of the Toronto
     GLOBE & MAIL.  The ad campaign "will be based" around a 30-
     second TV spot televised on Montreal-area stations between
     Monday and September 27.  The club will also begin selling
     ticket packages worth C$299 that would see C$115 go toward
     the ballpark's construction fund.  The packages would
     "include certificates to be exchanged for general admission
     tickets" to 10 games in 2001 (the year the park is targeted
     to open) and terrace tickets for a game in '99 and 2001. 
     Purchasers would also have their "names engraved on one of
     the bricks of the new park."  Blair wrote the Expos have
     been "sharply criticized for the dull, backroom nature of
     the drive" to sell PSLs to the proposed ballpark, and Expos
     President Claude Brochu "has become increasingly sensitive
     to criticism that the team is forgetting whatever grassroots
     fan base is left."  Therefore, the team is announcing that
     the public will have access to 11,000 seats at C$10 each in
     the new facility (Toronto GLOBE & MAIL, 8/29).  
          NO PUBLIC FUNDS: On Friday, Quebec Premier Lucien
     Bouchard said the government "has no intention of investing
     public funds in a baseball stadium in Montreal."  While he
     said he understood how "important it is for Montreal to
     preserve the Expos," his comments were "one of his strongest
     statements on the subject" (Montreal GAZETTE, 8/29). 

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