LINKS: A 16-page supplement around the '98 PGA
Championship, which begins today at the Sahalee Country Club
in Redmond, WA, ran in the WALL STREET JOURNAL. Advertisers
include Chrysler, Adams Tight Lies, Bushnell, Danka and the
USPS (THE DAILY)....John Daly has "decided to officially
make the switch" from Callaway's titanium Big Bertha to its
new Big Bertha Steelhead driver, right before the new club
"hits the market" in October. Daly will play with the club
this week (Randall Mell, SUN-SENTINEL, 8/13).
NOTES: Broncos WR Ed McCaffrey, on his new line of Ed
McCaffrey's Rocky Mountain Mustards: "I didn't help make the
recipe, but I did sample a bunch of different products and
chose the ones I like. I know my mom can't believe I'm up
on the same shelf with Paul Newman" (ROCKY MOUNTAIN NEWS,
8/13)....FL-based Entry Media has contracted with the Rams
to add their Turnstile AdSleeve Armcovers at the Trans World
Dome. The sponsor will be the St. Louis Post-Dispatch
(Entry Media)....ANC Sports will provide signage for USA
Swimming's corporate sponsors at the USA Swimming National
Championships, August 11-15, in Clovis, CA. The event will
be delayed-broadcast by NBC Sports. In other news, ANC
Sports has launched its Web site at www.ancsports.com (ANC).