MARKETPLACE ROUND-UP

          CARD CARRIER: MBNA has scored an NFL "hat trick of
     sorts," as the credit card issuer has landed the league's
     Quarterback Club cartel of marquee players, plus a separate
     deal which gives it the right to the remaining players
     marketed by Players Inc., the NFLPA's promotional arm,
     according to Terry Lefton of BRANDWEEK.  Those deals are in
     addition to MBNA's corporate deal with the NFL, which runs
     through 2004.  Under its QB Club pact, MBNA is "expected" to
     issue cards, "likely Visa," later this year which will bear
     the likenesses of Brett Favre, John Elway, Steve Young and
     "one other top QB" (Terry Lefton, BRANDWEEK, 7/6 issue). 
          DEALS: EA Sports has signed Celtics F Antoine Walker to
     assist in the design of its NBA LIVE 99, scheduled to ship
     later this year.  Walker joins Spurs C Tim Duncan, Heat G
     Tim Hardaway and Wizards F Juwan Howard in EA Sports' NBA
     lineup (EA Sports)....NationsBank has signed on as the title
     sponsor of the Blues-Predators exhibition game, September 26
     at Kemper Arena in K.C.  The game will be officially called
     the NationsBank NHL Faceoff (K.C. STAR, 7/3).