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ADIDAS SAYS THAT SOME CONTRACTORS USED CHINESE PRISONERS
Published July 1, 1998
adidas-Salomon AG "conceded that some of its licensees and subcontractors likely used Chinese prisoners at a labor camp ... to produce thousands of soccer balls branded with Adidas and Official World Cup logos," according to Copetas & Smith of the WALL STREET JOURNAL. Peter Csanadi, adidas Dir of Global PR, said adidas has "cancelled all soccer-ball orders coming out of China. No more orders will placed in China for the time being" (WALL STREET JOURNAL, 7/1). CUP NOTES: In L.A., Univision flagship KMEX L.A.'s World Cup coverage of Mexico-Germany "dwarfed" the morning competition Monday. From 7:30-9:30am, KMEX averaged an 8.7/27, "more than double" KABC's 3.5 rating and KNBC's 3.1 for its Wimbledon coverage. In Nielsen's local Hispanic household survey, Mexico-Germany drew a 44.0/74. Each rating point in Nielsen's Hispanic survey represents 13,509 local households (DAILY VARIETY, 7/1)....For the 48 games in the first round of the Cup, 22% of the event's participants, 123 players, wore Puma footwear (Puma).