U.S. Women's Soccer Team Unveils New Uniforms Subway Adds Mariota As Endorser Companies Vie For Hockey World Cup Jerseys UNC Introducing Consistent Look Across All Sports MASN Works To Balance Orioles, Nationals Nats, Astros Submit Plans For Spring Training Home Nike Close To Taking Over NBA Apparel Rights Nike Debuts New Spot For Female Ad Campaign J.J. Watt Signs Endorsement Deal With Reebok Mets Ticket Sales Brisk For Harvey's Return
Upcoming Conferences and Events
SBD/5/Sponsorships Advertising Marketing
WORLD PARTY: THE DAILY LISTS WORLD CUP APPAREL SUPPLIERS
Published June 5, 1998
The following lists apparel suppliers, listed alphabetically, for the 32 participating World Cup soccer teams. Among the top providers: adidas has 7 teams, Nike outfits 6, Puma outfits 5 and Umbro outfits 4 (THE DAILY).
|Saudi Arabia||ABA Sport||Netherlands||Nike|
THE BRAZILIANS: KNIGHT RIDDER's Katherine Ellison reported that Nike's $400M sponsorship of the Brazil national soccer team is "looking like a bad gamble." In addition to "playing poorly," the Brazilian team deal "has embarrassed" Nike off the field as well. The Nike deal has also come under "increasing political pressure, in and outside of Brazil" (KNIGHT RIDDER/S.J. MERCURY NEWS, 6/4).