Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
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U.S. World Cup soccer team members Cobi Jones, Chad Deering, Eddie Pope, Mike Burns and Brian McBride appeared on ABC's "GMA" live from Central Park. The players named their MLS team when introducing themselves, then gave some tips to young soccer players/fans. "GMA"'s Kevin Newman noted that ABC/ESPN would be covering the Cup with the first game on June 15 (ABC, 6/4). French railroad workers have "threatened to worsen transportation chaos" in that country by going on strike just as the World Cup gets underway next week. Pilots for Air France are already on strike (INT'L HERALD TRIBUNE, 6/4). Brazilian star Ronaldo is the subject of a front-page profile by Michael Shepherd in this morning's WASHINGTON POST. Shepherd writes that Nike's signing of Ronaldo "has made him chief spokesmodel for all of soccer," adding that the deal "may end up being [Nike's] biggest endorsement ever" (WASHINGTON POST, 6/4).
Ticket sales are "sagging" for Saturday's heavyweight championship bout between Evander Holyfield and Henry Akinwande at MSG, as just over 7,000 tickets have been sold, according to Timothy Smith of the N.Y. TIMES. Smith attributes the low turnout to the event's high ticket prices -- $1,000 for ringside to $100 for the least expensive seat -- as well as the running of the Belmont Stakes and the warm weather. Smith adds that another reason for "flagging sales," is that many boxing fans see the Holyfield-Akinwande bout "as a stinker" (N.Y. TIMES, 4/6). THE SPIKE IS RIGHT: In N.Y., Holyfield made the "high bid" at a benefit auction the other night, $8,000 for a walk-on part in Spike Lee's next film (N.Y. POST, 6/4).