AD AGE lists its "Marketing 100," a salute to "those
visionaries who latch onto an idea, run with it and achieve
their goal of greater sales or recognition." Among those on
this year's list: NBA Exec VP/CMO Rick Welts; Callaway Golf
Sales President Bruce Parker; NASCAR VP/Marketing George
Pyne; Kobe Bryant's agent Arn Tellem; adidas Dir of
Marketing & Sales Bob Nagel; and SportsLine USA Founder &
President Michael Levy (AD AGE, 6/29 issue)....The Amateur
Athletic Union (AAU) has retained NJ-based ISI to handle new
business development in sponsorship sales, the marketing of
TV rights and strategic consultation for AAU's more than 250
sports-specific national championships and 2,500 sanctioned
events (AAU)....Canon USA has inked a four-year contract
extension to title sponsor the PGA Tour's Canon Greater
Hartford Open through 2002 (HARTFORD COURANT, 6/30)....Nike
on Monday sought dismissal of a CA lawsuit which claims its
execs mislead consumers on working conditions at its Asian-
contracted factories. Nike has filed a motion in S.F.
County Superior Court, requesting that the case be put on
hold until its argument for dismissal can be heard
(REUTERS/L.A. TIMES, 6/30). Nike spokesperson Vada Manager:
"The request by the plaintiff is to produce at the minimum
about 46 million documents, which we find somewhat onerous."
Among the documents requested are pay stubs for about
500,000 workers for more than seven years (USA TODAY, 6/30).
